BACK 9 DIGITAL LIMITED

Back9 Digital Limited delivers licensed, cloud-based software that streamlines booking operations for sports and leisure facilities across the industry. By offering a modern, web-based dashboard, the platform enables venues-from golf courses and gyms to courts, pitches, academies and coaching services-to sell online, manage inventory and control rates with ease, while unlocking additional revenue streams through integrated third-party partnerships.

Key features include a "Best Available Rate" engine built on a hierarchy of privileges, ensuring customers always receive the most competitive price, and a superior booking experience that works intuitively across all devices. The technology's connectivity focus allows facilities to tap into ancillary income via corporate, society and federation relationships, and its cloud architecture means staff and users can access the system from anywhere with an internet connection.

Beyond the software, Back9 runs the Back9 Academy, a community-focused programme that reflects the company's commitment to giving back to the sporting and leisure sectors it serves. By combining robust booking tools with strategic revenue-generation opportunities, Back9 Digital empowers facilities to maximise earnings and enhance the digital journey for their customers.