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LITES GROUP LIMITED

#432375 Private limited by shares

Company Details

Company Number 432375
Company Type Private limited by shares
Type Code 1119
Status Normal

Important Dates

Registration Date 29 December 2006
Last Annual Return 30 September 2025
Last Accounts Filed 31 December 2024

Registered Address

UNIT 16

VISCOUNT AVENUE

AIRWAYS INDUSTRIAL ESTATE

DUBLIN, Dublin 17, Ireland

D17NR76

Contact Details

Phone Number Unknown
Email Address Unknown

Company Website

Company Description

Lites Group Limited is a veteran field-marketing specialist that has been helping Irish brands connect with shoppers since 1989. Drawing on more than 50 years of combined experience across the Irish market, the company delivers end-to-end solutions that boost product visibility, drive sales and generate actionable insight for clients in sectors such as FMCG, consumer electronics, cosmetics, on-trade, DIY, hospitality, utilities and state bodies.

The core offering spans merchandising, retail installations, brand-ambassador events, sales-team deployment, market research, retail auditing and mystery-shopping. Lites Group's bespoke campaigns are supported by a suite of ancillary services-including coupon redemption, payroll, warehousing, logistics, print and signage-ensuring a seamless experience from concept to execution. A distinctive advantage is the proprietary LitesDirect platform, which provides real-time reporting, smart communication and business-intelligence tools, giving clients 24/7 visibility and full control over data security.

Clients such as Sony Ireland, Exertis Ireland and DIAGEO Ireland praise the company's motivated staff, rigorous processes and the measurable ROI delivered through its data-driven approach. Lites Group continues to innovate in field marketing, helping brands capture consumer attention at the point of purchase.