CUSTOMERMINDS LIMITED

Customerminds Limited delivers a cloud-based omnichannel communications platform - Which50 - that helps regulated service providers digitise, automate and hyper-personalise complex customer journeys. By pulling business rules and data from core systems, the platform creates seamless, two-way interactions across email, webforms, e-docs and messaging channels such as SMS and WhatsApp, giving customers a fluid experience while reducing the cost-to-serve for the business.

The solution is purpose-built for highly regulated sectors, notably financial services, telecoms and utilities. Which50 offers secure, GDPR-compliant handling of communications, real-time analytics, segmentation and reporting, and the ability to replace costly postal deliveries with instant digital delivery. Its "SMART" framework - Secure, Measurable, Automated, Responsive and Targeted - ensures that organisations can lower operational overheads, improve internal efficiencies and maintain strict compliance from a single, easy-to-use interface.