PUBLIC RELATIONS INSTITUTE OF IRELAND COMPANY LIMITED BY GUARANTEE

The Public Relations Institute of Ireland (PRII) is the national membership body devoted to championing the professional practice of public relations and communications throughout Ireland. By bringing together practitioners, agencies and educators, PRII provides a recognised platform for raising standards, sharing knowledge and advocating for the sector's interests.

PRII's portfolio of services includes the annually updated PRII Sourcebook, a comprehensive industry database, and the flagship PRII National Conference - the only Irish event dedicated solely to public relations and strategic communications. The Institute also runs the PRII Communication Impact Awards, publishes the PRII Census findings, and offers specialist guidance such as the "Use of AI in PR" guidelines and a robust Membership Assistance Programme (MAP) that supports members with stress, anxiety and financial concerns. A rich calendar of CPD-accredited courses and certificates - covering account management, public affairs, digital communications, AI and storytelling - equips members with the skills needed to thrive in a rapidly changing landscape.

Open to professionals across the island, PRII membership delivers exclusive resources, networking opportunities and continuous professional development, helping its members communicate with impact, trust and credibility.